I te 22 o Tīhema, 2025, i te putanga mai o Gao Chongbin—he tohunga mahi toi e 25 tau te roa o tana whakapau kaha ki ngā whitiki ahumahi—me te marino tonu i runga i te "Bull Talk" a CCTV, ka tae atu tētahi kōrero mō te "roa o te wā" i roto i te rāngai hangahanga o Haina ki ngā miriona whare. Ehara i te mea ko te wikitoria whaiaro noa iho tēnei o tētahi kaipakihi, engari he kōrero oraora mō te āhua o tētahi whitiki noa e taea ai te akiaki i tētahi tīma nui, te whakaoho i te auahatanga ahumahi, ā, i te mutunga ka hono atu ki te pū o te wā.

Mai i tētahi kaihoko takitahi ki tētahi kaiārahi e ārahi ana i tētahi tīma rau; mai i tētahi awheawhe taketake e kī ana i te haruru o ngā mīhini ki te whare toi CCTV e kaha ana te hinengaro—e kī ana tēnei haerenga o te "pakaru rohe" i ngā kōwhiringa taumaha, i ngā putanga hou, me te mahana o te ngākau.

 

Upoko Tuatahi: Te Maia Mokemoke me te Hononga Tahi—Te Pūtake mai i "Au" ki "Tātou"

Ka hoki whakamuri te wā ki te huringa o te mano tau i te tau 2000. I tae atu a Gao Chongbin, he tangata whenua nō Fushun, Liaoning, ki Jinan, Shandong, ko ia anake me tana peke tuara me ana moemoeā. I tīmata tana haerenga pakihi i te ara tino whakaiti: he tangata kotahi, he putea taumaha o ngā tauira whitiki, me tētahi takirua hu kua tawhito haere i ngā rohe ahumahi o Shandong. Nā te kore rauemi, kāore hoki he hononga, i whakawhirinaki noa ia ki tana whakapono pumau ki ana hua me te patuki tonu i ngā kēti o te wheketere. I waenganui i te haruru o ngā mīhini kakahu, i whakairohia e ia te tohu tuatahi o te pono mō te waitohu "Anai" mā te kounga pono me te werawera.

 

He wā tino uaua tēnei wā whakatā mokemoke, e whakaako ana i a ia kāore e taea e te rākau kotahi te tautoko i te rangi. I puta te huringa i te tau 2008. I uru atu a Mr. Xiu Xueyi, he wairua whanaunga, hei hoa mahi. Nā rāua i whakatū mana a Jinan Annilte Special Industrial Belt Co., Ltd. Ehara i te mea he whakakotahitanga whakapaipai noa iho tēnei engari he pānga o te tirohanga, te whakaaro nui, me te whakapono. I whiwhi hua te kamupene i tōna tau whakatūnga, ā, i oti ai te huringa nui mai i te "rangatira takitahi" ki te "hinonga whaimana." Heoi, i whānui ake te tirohanga a Gao Chongbin i tua atu i ngā tawhē iti o te hokohoko. I kite ia i tētahi heke mai pakari ake: "Engari i te whatu mō ētahi atu, me whatu e tātou ā tātou ake brocade."

 

I te tau 2010, i tīmata a Annilte i tana petipeti rautaki tuatahi i roto i tana hītori pakihi: te haumi ki tētahi wheketere hei whakatutuki i te hanga me te hoko whakauru. I taua wā, e 20 noa iho ngā kaimahi o te kamupene engari kua mahi ki te 850 ngā umanga. Nā tēnei whakataunga i neke te mutunga o Annilte mai i te whakawhirinaki ki ngā raina whakaputa a ētahi atu ki te whakahaere i ana ake awheawhe, ā, i pumau ai ōna pakiaka whanaketanga ki te oneone hanga.

 

Upoko Tuarua: Te Pakaru i ngā Rohe me te Waihanga—Te Peke Mai i te "Hanganga" ki te "Hanganga Maamaa"

I te mea ko te hanga te tūāpapa, ka tīmata a Gao Chongbin ki te whakatipu i ngā peka o te hangarau ki runga. I tino mōhio ia ka tūtaki ngā hua paerewa ki te whakataetae nui i roto i te mākete kapi. Mā te whakaoti i te arai nui o ngā wero kawe ka taea te hanga i tētahi painga whakataetae tūturu. I te tau 2015, i whakatū pakari a Anai i tētahi tari R&D hua, me te utu i ngā miihini ngaio e 28. Nō reira, i whakakīia tēnei whitiki kawe ki te wairua o te "mātauranga" me te "whakaritenga", ka tīmata ki te whakarite i ngā otinga tuku mō ngā ahumahi kanorau tae atu ki te kai, ngā rauemi hanga, me ngā hikohiko.

 

 

 

He maha ngā wā ka kitea te uara pono i roto i ngā āhuatanga ohorere. I te tau 2020, nā te karanga tere a Sinyuan Food i akiaki a Annilte ki te whakamātautau i te kawenga pāpori. I herea tā rātou mīhini wonton ki te 700kg te hua o ia rā, kāore i taea te whakatutuki i te hiahia o te mākete e piki haere ana. Nā te kore o ngā tauira, me te paunga o te wā, i whiriwhiria e te tīma R&D a Annilte te aro atu ki te wero. E toru marama o te whakamātautau korekore, i te ao, i mutu ai te whitiki mīhini dumpling i hangaia kia rite ki te hiahia. Nā tēnei auahatanga i whakanui ake te hua o ia rā ki te 1,500 kirokaramu, ā, i tino whakapakari ake i te kai nui o Shanghai i tēnei wā tino uaua.

 

 

 

I te taenga atu o te reta whakawhetai a te kāwanatanga o Shanghai ki a Gao Chongbin mā te kiritaki, ka hinga te kare ā-roto o tēnei kaipakihi uaua. I a ia e tirotiro ana i te pepa, ka whakaaroaro ia: "I whakaaro tonu mātou he hanga wāhanga ahumahi noa iho mātou. Engari i taua wā tonu, ka mōhio ahau he aha te mea e tino kawe mai ana ā mātou whitiki: te oranga, te aroha, me te manawa o te tāone." I taua tau anō, i whiwhi a Annilte i ngā patent tauira whaipainga e rua, e whakaatu ana me pēhea te hua o ngā painga pāpori nui ki te uara hangarau.

 

Upoko 3: Te Haerenga me te Whakaoho—Mai i te Awheawhe ki te Atamira

Ko ngā rohe o tētahi kamupene kei tua atu i te hangarau me ngā mākete; he mea hanga ēnei e te hinengaro matakite o ōna kaiārahi. I te tau 2016, i te taenga o ngā hoko tuimotu ki te taumata teitei, ka whakakahore a Gao Chongbin ki te pupuri i ngā tauira tawhito. Engari, i whakatūria e ia he tīma whakahaere ipurangi, i whakatuwhera i te papa pakanga matihiko, ā, i whakatūria he pūnaha "hokohoko omnichannel" whakauru i whakakotahi i ngā hongere ipurangi me te tuimotu. Nā tēnei panonitanga matihiko i akiaki a Annilte ki te tipu tere i ngā tau i muri mai.

 

He wā tino nui te tau 2023 mō Gao Chongbin me te waitohu Annilte. I whakanuia ia hei tētahi o ngā Tino Toa Hokohoko Ipurangi tekau o Haina, i whakatūria hei Perehitini mō te Rōpū o ngā Tino Toa Hokohoko Ipurangi o Jinan, ā, i manaaki i tētahi kapa CCTV mō tētahi kiriata motuhake a te kamupene. I taua tau anō, i tīmata ia i tētahi haerenga puta noa i te Koraha o Gobi, i whakamātau i tōna wairua i roto i ngā āhuatanga tino kino, me te whakawhānui i tōna hinengaro kaipakihi ki te ao o te tūhuratanga o te ao.

 

 

I honoa ēnei wheako me ngā putanga hou katoa hei ara ki tētahi taumata nui ake. I te mutunga o te tau 2024, i whakaae a Gao Chongbin ki te tono a CCTV kia puta ki te whakaaturanga whare pikitia "E-commerce Titans", me te whakapuaki i tana rapunga whakaaro pakihi me tana tirohanga pakihi ki te hunga mātakitaki o te motu. I whakapaohotia te wāhanga i te 22 o Hakihea, 2025, hei tohu i te whakamana me te whakatairanga i ngā mātāpono whanaketanga me te wairua mahi a tētahi waitohu hanga rohe e te tūāpapa motu matua o Haina.

Ki te titiro whakamuri ki te haerenga pakihi a Gao Chongbin, kua kapi katoa i ngā tataramoa engari kua kapi tonu i ngā putiputi. Mai i te tīmatanga takitahi i te tau 2000 ki te ārahi i tētahi tīma e 300 ngā tāngata; mai i te tohu i tētahi whitiki kotahi ki te whai i ngā pūkenga mekameka ahumahi katoa e uru ana ki te R&D, te whakaputa, te hoko, me te ratonga; mai i te mahi ki tētahi wheketere iti ki te whakauru i ngā hua ki roto i ngā ahumahi katoa, tae atu ki te tiaki i ngā oranga o te tangata—he haerenga tēnei e pakaru ana i ngā rohe.